You would think thatsetting yourself apart would be a strong strategy. This is what I call the suspicious birthday email. We are obsessed with making sure all our customers have the best possible customer experience and wed love to hear about your visit. If youre ever in the neighborhood or at the dealership servicing your car, drop by my desk! Not only that, most dealers forbid sales people from asking for perfect surveys via email. Please shoot me an email, call me at [phone number], or drop by the dealership, let me know what is wrong, and I will do everything in my power to resolve the issue. Here are 2 reminder email templates for both occasions - the first is confirming an appointment for a buyer and the second is a car service reminder email template: Sales: "Hey there! Do you have any specific questions about the [vehicle make and model], or is there anything else that I can help you with? As you mention how your company can aid in their success, you can move your company out of the stranger category and potentially facilitate a conversation. It's [sales representative] from [dealership]. This trigger event makes your email seem more valid and less like spam. Truth is, if a prospect doesnt open your email, the deal is over before it even begins. Want to have some valuable insights into your business? The website visitor email template opens a door to discover where the interest in your products or services ended. The person that sees that email goes oh man! Pricing estimates are more accurate (and aggressive) the sooner you are buying because we know what incentives we can offer and what sales goals YOU can help us achieve! Share with us your best approximation of the car you are looking for. This email is polished, efficient (you just fill in the time and date), and has all pertinent information! [Company] offers tools for [business area] that include the following: I'd be happy to give you a brief walk-through of the tools so you can evaluate whether there might be a broader application to leverage these tools at your company. Sometimes, when prospects go completely dark, you dont want to go the casual route like in the tenth template in this list. Other staffing firms like A, B, and C leverage [product] to [accomplish X and Y]. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. Example 3 - The Happy Birthday Email. Are there any new cars that interest you? They didnt receive the email. A wealth of information for dealers you're providing here!! Jazel website designers have also included a search function with voice-command built into our auto dealership websites. Car Sales Email Template: After-Sales Follow Up General. Our used cars are thoroughly inspected and serviced by our technicians to . This luxury cars cognoscente starts its email journey with "Welcome to the Volkswagen family". I'll keep this short and sweet to make the 26 seconds it takes to read this worth your time (yes, I timed it.). Maybe its time for an email about the potential for a trade-in. Car sales email templates for 5 types of messages 1. Ive heard a lot of great feedback from other folks who own that vehicle, so Im interested to hear if your experience is similar. Following up on my last email, I wanted to see if [increasing X, decreasing Y] was something you'd be interested in discussing. The first is a conversation focused around helping me to understand what you're hoping [company] can help with, as well as your strategy and goals in general, so then I can customize your demo accordingly. Sometimes, a quick joke is enticing enough for your customers to open your email. I know its been awhile, so I just wanted to reach out to see how you are doing and if there is anything that we can do for you. I like the idea of a one year email. Not a complicated template but useful to have as part of the process! Specialties: Here at 123 Car Buying you have high quality pre-owned vehicles right at your fingertips. If youve connected with your prospect on LinkedIn but havent yet emailed them, use the below template to begin a conversation. Read thousands of case studies and get inspired. If they say yes, send them the following template. It gets them qualified, and that is the job of the BDC! John mentions Andrew Warner, the founder of Mixergy and about his recent post on Forbes. Consider your prospects. It looks like your car is almost due for some maintenance. Sometimes you've spent so much time on a deal that you simply need to know if the prospect is interested in moving forward. Provides specific details on why the sender values their article. Here are a few articles that Ive found to be really helpful when folks want to figure out if a trade-in is right for them: https://www.moneycrashers.com/trade-in-car/, http://time.com/money/3726265/5-ways-to-know-if-trading-in-your-car-makes-financial-sense/, https://www.carfax.com/blog/trading-in-a-car, [Weve provided a few that we think are great but its up to you what resources to provide.]. Free and premium plans, Operations software. Im here to answer any questions you might have, so please reach out any time via email or give me a call at, Car Sales Email Template: Following Up on a Click, I just wanted to personally reach out and let you know about a great deal on [category of shopper interest] we have at, Does this spark your interest? Every day, youll find new, interesting businesses that are taking off right now. This is (name), General Manager at (dealership). A yearly check in email should be sent to those customers that youve had little contact with over the course of the year. Follow-up on a phone call Thanks for the call, [customer name]! Thank you for joining our MAKE family! Here is my contact information down below so we can continue our conversation. No one wants a ton of offers shoved in their face. You are exempted from paying for prints, postage, or ad space. Online reviews are not just essential for customers all over the world to make purchase decisions, but positive reviews can also help increase sales for your business. Is there a time that is best to get a hold of you? Prospects like to know you've taken a sincere interest in their business. A mutual contact instantly establishes a level of trust and credibility with a potential client. The following templates have 60% or higher open rates, 8% or higher click-through rates, and 30% or higher response rates. Theyre not incentivized into action yet. Please let me know if theres anything about servicing your car that I can help you with. Learn from founders and find your next idea. Let me know if you have some time to reconnect this week and catch up business-owner-to-business-owner on where you see things and I can provide some ideas on where we can help. Id be happy to share a few ideas about how [prospect company] could accomplish the same. It is often sooner rather than later. Email or reach out at [phone number] at any time. Youll learn how thousands of ordinary people (just like you) built businesses to millions in revenue - all starting from a simple idea or side project. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. Are you asking them to respond to an email? Let me know how you like your MAKE whenever you have a free moment. [insert dealership-wide staff photo, logo, or other appropriate image]. Ive included a PDF of all the vehicle info just in case youd like to have that on hand*. We want to make certain that all our customers have an exceptional experience at our dealership. While buying the car they mentioned how that funny email made me feel bad for not responding so they got in contact. It also shows your prospect that youve paid attention. In the meantime, here are two resources I thought you might find valuable because [reason why they're relevant]: People think there is always time. Its your cars [anniversary number] Birthday! I had put a reminder in to check-in with you to see how things were going with the [name of campaign] initiatives. When it looks like the door is finally closing, they could be motivated into action. There are also a number of features we use with [product] that might be helpful for you or some colleagues. Was this helpful? I find that utilizing a variety of contact methods at the start of a sales event is a very effective way to find outwhat method the customer wantsto use to communicate. So go crazy. Occasionally check in with your customers to find out how they are - and if everything is alright with their car. I hope that you [insert any other family members who were involved in the sale ex: you, Deborah, and the kids] are loving your new [vehicle make and model]. A Happy Birthday email template is a small but indispensable marketing technique that you might like to use to establish a good relationship with your clients. January 06, 2023. Responsive automotive websites offer a better user experience that can maximize the usability of auto dealer websites viewed on desktop browsers and mobile devices. } If you'd like, this can also be a good time to mention service coupons and tune-up options. I was curious what advice you'd have for someone just getting started in [interest area]? So, here are 15 car sales email templates to help you get started. And we are asking more every day. At Starter Story, our goal is to help you make these decisions by giving you the information and answers you need - from 4,409 successful founders that already went through it firsthand. 11 Auto Insurance Sales Email Templates. It is always important to keep in touch with your clients. Quite excited to follow your professional growth in the next few years! It might seem simple, but that opened email can lead to a closed-won deal. The one trick with this email is the that the subject line is re:I was just thinking about you which: Subject Line:re: I was just thinking about you It addresses 6 of the 7 must haves, leaving only response time up to the BDC manager. Wed say reviews are worth their weight in gold, but being online creations, they technically dont have mass. Therefor, this video message is eliminating potential customers that: Instead of this, I recommend following the guide that I laid out in the bottom of my article Internet Lead Response Best Practices. Follow-up on an online lead Hi, [customer name]! Save your time by sending your customers quick car maintenance reminders. See pricing, Marketing automation software. Below, Ive included bonus email templates for a wider variety of scenarios. I wanted to reach out and tell you what a pleasure it was helping you out on [the day of the sale]. Don't use a "$" or overused marketing words like . Voicemails are all too easily deleted or forgotten, so following up is critical to ensure you get a response. Got a problem under the hood? Stylish and Jaw-Dropping. When I often end up leaving a voicemail I always try and send an accompanying email. We are industry leading providers ofResponsive Websites, Automotive Website Management andAutomotive Marketingservices. Shoot me an email or give me a call anytime at. Its great that you inquired today because SPECIAL REASON WHY NOW. This is an email that seems very computer generated to customers and builds no rapport: Here at DEALER NAME we wanted to wish you a Happy Birthday! Do you use Yelp or Google reviews by any chance? Last time your car was serviced, your odometer was at [number of miles]. It requires you to know a little about the person you're sending an email to just another reason why it's important to get to know your prospect in your initial outreach and discovery calls. Just left you a voicemail, looking forward to chatting soon. You want them to succeed. If youd like any other information, want to schedule a test drive, or just feel like coming in to kick the tires, please feel free to reach out. Once you get a response, your reply can include an ask that steers the conversation back to the deal in question. If there is anything that is keeping you from fully enjoying your new vehicle, please let me know and Ill do my best to help resolve any issue I can. If you could write a review it would greatly help me grow my business: The beauty of automotive BDC templates like this is that the BDC rep can send it as soon as they see a perfect 10 survey come through. Are you a car sales professional and want to up your email game? This car sales email template is for an underappreciated type of email: the click follow-up. A dealership without strong automotive BDC templates is a dealership that is wasting time and losing customers. Join our community & build a profitable business in 5 weeks (next cohort starts Spring 2023). It sets up a bond of shared experiences and pride. As the name suggests, a service reminder template helps you remind your customers when their services are due. Just spoke to you on the phone! Iam confident thatyoull discover plenty of enjoyment from your new MAKE. It was a pleasure getting to set you [and other relations name (if applicable- wife, boyfriend, daughter, etc)] up with your new [recent car purchase]. Right now, we are offering [Custom Dealership Trade In Offer], so its a great time to change the car youre driving. To launch it? Subscribe to our blog to receive the latest updates from Your BDCs templates should include both word tracks for phone calls and full email templates. Plus, using humor in sales gets results. Dealers sometimes announce a car payment waiver program only to a certain group of customers who qualify for the offer. Its a totally free service we offer to our awesome customers. Anyone who can read this email from Ryanair will be amused. When you join us, youll get access to over $1,000,000 in software savings - weve exclusively negotiated discounts on 240+ tools that are proven to grow your business. And as usual, it's important to know your customers here - it would be wise to get hold off of the vehicle history report and budgeting of your customer before pitching them. This is a great message to send after making the first contactthat didnt result in an appointment. How have you been doing? [Tweet Steal these BDC templates, plug them in, and then chill ]. Emails with personalized messages are 26% more likely to be opened. . To get started, you can book time on my calendar here: [Meetings link]. Don't include a business-related ask in this email. Car Sales Email Template: Car Purchase Review Request #2. I graduated in [year]. These emails are essentially cold calls, so they should contain similar elements, a clear and relevant offer with a solid CTA, without being pushy and annoying. These templates are proven to get results, so what are you waiting for? I work with small businesses in [prospect company's] space, and noticed that your colleagues had stopped by our website in the past. Let me know if so- I can get you quotes using our BRAND Loyalty program. Adding video to your email can increase open rates by 19% and click rates by 65%. Im here to answer any questions you might have, so please reach out any time via email or give me a call at [phone number]. A nonresponse doesnt automatically mean disinterest. You and I briefly chatted on [social platform]. If youre curious about this [category of deal], you have questions, or youd like to come in and take advantage of this, please dont hesitate to reply to this email or give me a call at [phone number]. I saw that you were interested in the awesome. Remind them. Automotive websites automatically display vehicle incentives on inventory pages, plus auto feature highlights. Feel free to discuss coupons or other offers that you can give them to make their experience better. By using this template, you can also make a sales pitch to remind them about other services you render that might interest them, such as car services, oil changes, etc. Send your prospect a follow-up email requesting him/her to give you a call. I actually much prefer a text message for birthdays, which Ill show below template. One, it puts your company back into the mind of your prospect. Look at how each video poses a question: These are effective marketing lines that get people to click. Thank you again for choosing to do business with [Dealership]! This is a simple and clean email that gets you the information you need. If there is anything bothering you (even if it is extremely minor), please dont hesitate to let me know. Im here to help! Another example/strategy is to give them a little bit of FOMO (fear of missing out) by saying its a great opportunity that I wouldnt want you to miss out on: The main goal of an appointment email template is to remind your clients of their upcoming meetings. Many of the emails I see when secret shopping for appointment confirmation look like this: There are a couple of problems with this: Compare that automotive BDC template to this one: Thanks! Reach out and give me a call at [phone number] if you have any questions. 1. The BDC can use that on behalf of the lease end manager to start up a conversation, which is great for the lease end department. You can have your CRM set up to send this automatically to all customers after one year: We havent talked in a while, so I wanted to touch base to say hi. It eschews all conventions and is just simply fun. The continued nonresponse email template works for two reasons. This is the email through which you introduce yourself or your company, and it plays a crucial part in winning your customers trust. Published: Thank you so much for your recent visit to our Parts and Service department at [dealership]! Thank you for visiting our website! It shows that you care for your customers. The no response when opened email template can help your company return to the minds of those who are. LinkedIn is a platform for making professional connections. We look forward to hearing from you. Example 2 - The 'Response to a Social Media Post' Email. From Line Subject Line Opener Pitch CTA Email Signature If something isnt living up to your expectations, please let me know via email or phone [phone number]. Hope all is well. Remember to keep your wits about you and be professional when using humour in your email pitch. Email or reach out at, 11 Brilliant Car Sales Email Templates To Boost Your Appointment Rates. Would you be interested in chatting for twenty minutes this week? Subscribe to the Sales Blog below. If the comment is related to your product, DM them first and ask if you can follow up over email. And as you already know, email marketing for car sales professionals has always been one of the most effective marketing channels. These reviews also present a clear picture of what your customers expect from you. Thank you once again for being a [dealership] customer! Im emailing to remind you that your [recently purchased car] is due for some maintenance pretty soon and to let you know that your next tune up is 50% off, on us. Sometimes, prospects may comment on your posts and seem fairly interested in your solutions, but they dont engage with you otherwise. Thanks, It is a nice way to remind the recipient that you already have some connection and you are not some stranger. This email strategy helps your prospect familiarize themselves with you before agreeing to a phone call. Inform them. If you are going to send a birthday email, keep it short and organic. Read world-renowned marketing content to help grow your audience, Read best practices and examples of how to sell smarter, Read expert tips on how to build a customer-first organization, Read tips and tutorials on how to build better websites, Get the latest business and tech news in five minutes or less, Learn everything you need to know about HubSpot and our products, Stay on top of the latest marketing trends and tips, Join us as we brainstorm new business ideas based on current market trends. Let us know if there is anything we can help you with on your BRAND car. You want them to get the biggest bang for their buck. Im glad your car search has brought you to [Dealership] and I look forward to offering you any information I can about the fantastic [vehicle make and model] we have on the lot. This email speaks to their preconceived notions and can play well with those looking for a nonsense buying experience. It shows that you care for your customers. For most, it is easy to brush off or ignore someone they dont know. Our demos are two parts. This is short term thinking. The worst automotive BDC templates are ones that end up in spam. What does that look like?". Were open every day from [Dealership hours] at [Dealership address]. (2) What were the exact steps to build it? And introductory email should get sent to anyone who fills out a website form asking for information, but the fact that they initiated the contact doesnt mean its time to put the pedal to the metal. The subject line will get a click without being obnoxious. There are specific tactics you can implement to get noticed. There are some terms and conditions that apply that we need to share with you. Writing a well-thought and well-planned post-sales follow up email can help escalate your sales. If a sale went well, everyone should be happy. The document will be saved as a PDF, and you can attach this to your emails. I have experience at [helping companies with relevant assistance]. There are many bumps in the road that require many decisions. Please take a few seconds and let us know [link to dealership website or best review site] what your shopping experience was like. I work with companies in your area, and my goal is to be helpful during your evaluation process. If you want to capitalize on that interest, position yourself as a trusted advisor who can walk them through the decision-making process and answer questions as they arise. You've been busy and we should keep trying to connect. Its not what you know, its about who you know. Connections play a substantial role in the business world, and this perception is what makes this email template successful. You will want to customize them to suit your company's individualized writing style and business needs. My name is NAME , and I have been working at DEALER NAME for YEARS. Free and premium plans. I have some time available tomorrow at 1015am and later in the afternoon. 12 More Helpful, Funny, and Engaging Car Sales Email Templates To Boost Your Bottom Line . Thats obvious when you say it out loud! Many consider graduating from college a significant achievement, and its easy to find someone who will boast their institution and graduating year. Often times Ill have this sent out on an automated schedule six months, three months, and one month before maturity: My name isSALESPERSON and I will be your Lease End Manager for your current BRAND. Free and premium plans, Customer service software. At [dealership], we are 100% dedicated to our customers, and wed love to get your feedback your car shopping experience. Following up is crucial to forwarding the conversation, and you should aim to do it at least two or three times. The free tool or trial email template works because it shows potential clients or customers that youre on their side. Even if you decide not to continue the conversation after our call, you'll leave with some advice for [business area] that will make an immediate impact. When a prospect clicks your links, or reopens an email proposal, you can try to follow up with that prospect with an email. Stay up to date. A marketer should keep in mind that what doesnt stand out gets forgotten. Jazel website designers have also included a search function with voice-command built into our auto dealership websites. Join our free newsletter to get unlimited access to all startup data. We dont need to tell you not to skip the filling-in-the-details step, but it isnt a bad idea for us to mention that these car sales email templates also dont have any color. 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Join our free newsletter to get unlimited access to all startup data including startup costs. if (wS > (hT+hH-wH) && $(".subscribe-page").is(":visible")) { Industries, markets, and trends - youll get access to the worlds biggest, living, breathing database of 8,602 business ideas, side projects, and products to sell. 10 Best Car Sales Email Templates 1) Prospect Shows Interest in a Particular Car Want to schedule an appointment with the prospect? Im happy to hear that youre interested in more information about the [vehicle make and model] that we have on the lot right now at [dealership]. Im here to answer any questions you might have, so please fire away. Are you free for a quick call? If you have the time, please give us a quick online review [linked to best site]! Now its my pleasure to welcome you to the, Our customers are our number one priority, so Id just like to check in and make sure that everything is up to your standards. Humor is an interesting way to convey your otherwise boring messages into an exciting one. In this article Ive selected 15 of my favorite email templates. That being said, it seems to be surprisingly rare to have automotive BDC templates built out for appointment confirmations. He is doing them a favor first, without requesting something from them in exchange. When can we reschedule a time to meet? At Starter Story, we search the internet for the doers (the people who act rather than merely talk). There are barriers that one can cross, so best off keeping on the safe side of things. Its like trying to flirt after catching a cute persons eye at a bar it might mean that theyre really interested in you, but it also might mean they were trying to avoid looking at someone they dont like on the other side of the room and accidentally made eye contact with you. }); Our consultants know how to get you the most bang for your buck. Auto Insurance Sales Email Templates. Sam mentions the founder of BranchOut, who is Rick Marini, and his barely known past, and the two hundred thousand dollar job he refused means he comes across as genuine and not just all rant. SALESPERSON NAME If you have a moment, please give us a quick review [link to dealership website or most popular review site].